Iconic London Enrich and Elevate Mascara

Introducing Iconic London's first kind-to-lashes mascara that lengthens, curls and lifts with active growth agent, Symlash®, in the truly ICONIC formula! Get volumised, fluttery, panoramic lashes in seconds…

Amp up your lash game with Iconic London's brand new, (and already ICONIC), Enrich & Elevate Mascara. This is a magic makeup must-have that not only lifts and lengthens for a wide-eyed effect – but coats your lashes with lash-loving ingredients for up to 14-hours of wear* AND helps you work towards stronger, longer and fuller-looking lashes. In fact, 76% of consumers said the condition of their natural lashes had improved after 6 weeks*… and we reckon that’s pretty ICONIC! Basically, your lashes will get even more GORGEOUS with every application.

Goodbye lackluster lashes – hello fluttering fabulousness! Get ready to take your lashes to the max! The latest ICONIC innovation is the modern way to wear mascara – a weightless formula that still adds impact - and enriches lashes with each application; 74% of consumers said their lashes looked healthier after 6 weeks*. It’s the mascara that just keeps on giving!

*Based on a consumer perception study of 102 women.

Pssttt! Enrich & Elevate is PERFECT for some longer-term lash TLC if you’ve overdone it on the eyelash extensions

For best results, wiggle the curved brush at the root of your lashes, to ensure the mega 9 rows of bristles and ultra-loading arches hook onto every last lash. Pull the formula through the length of your lashes and get ready to WOW with just one sweep. Coat both your top and bottom lashes for a long and feathery look. Want lashings of mascara? Layer up to three coats for seriously bambi-esque lashes.